Ads Performance
Campaign- and ad-level performance across Google Ads and Meta Ads — real spend, ROAS and conversion data per channel, with estimates always flagged honestly.
Google Ads
Ad spend
▲ 0.0%1,551 USD
vs previous period
Impressions
▲ 0.0%300,000
vs previous period
Clicks
▲ 0.0%3,510
vs previous period
CTR
▲ 0.0%1.17%
vs previous period
CPM
▲ 0.0%5.17 USD
vs previous period
CPC
▲ 0.0%0.44 USD
vs previous period
Unique reach
▲ 0.0%—
vs previous period
Avg. frequency
▲ 0.0%—
vs previous period
Conv. rate
▲ 0.0%2.99%
vs previous period
Conversions
▲ 0.0%105
vs previous period
ROAS
▲ 0.0%13.42x
vs previous period
Video views
—
Video 25% rate
—
Avg. watch time
—
Meta Ads
Ad spend
▲ 0.0%190 USD
vs previous period
Impressions
▲ 0.0%215,000
vs previous period
Clicks
▲ 0.0%1,720
vs previous period
CTR
▲ 0.0%0.80%
vs previous period
CPM
▲ 0.0%0.88 USD
vs previous period
CPC
▲ 0.0%0.11 USD
vs previous period
Unique reach
▲ 0.0%161,250
vs previous period
Avg. frequency
▲ 0.0%1.33x
vs previous period
Conv. rate
▲ 0.0%3.02%
vs previous period
Conversions
▲ 0.0%52
vs previous period
ROAS
▲ 0.0%58.05x
vs previous period
Video views
▲ 0.0%700
vs previous period
Video 25% rate
▲ 0.0%42.00%
vs previous period
Avg. watch time
▲ 0.0%9.2s
vs previous period
All campaigns
| Campaign | Status | Ad spend | Revenue | ROAS | POAS (real) | Paid clicks | Actions |
|---|---|---|---|---|---|---|---|
| PMax — All products | Active | 504 USD | 7,719 USD | 15.33x | 1.13x | 650 | |
| Search — Competitor terms | Active | 470 USD | 4,560 USD | 9.70x | 0.72x | 1,025 | |
| Search — Brand terms | Active | 344 USD | 9,975 USD | 28.97x | 2.14x | 800 | |
| Search — Retargeting | Active | 157 USD | 1,330 USD | 8.48x | 0.63x | 225 | |
| Meta – Retargeting | Active | 100 USD | 228 USD | 2.29x | — | 900 | |
| Meta – Prospecting | Active | 90 USD | 195 USD | 2.16x | — | 725 | |
| Shopping — Ceiling lamps | Paused | 76 USD | 570 USD | 7.50x | 0.55x | 100 |